OUR BACKSTORY
In 2019 the Outdoor Inclusion Coalition was founded to progress the pressing questions of diversity in the outdoor industry. Through collaborative approaches, the Coalition is at the forefront of making quality recreation experiences more accessible while reshaping urban recreation to be a pathway for greater exploration both professionally and recreationally. From our backstory stems our mission: to support Pennsylvanians through programs dedicated to attracting, engaging, and retaining underrepresented populations in the outdoor industry.
ABOUT US
OUR VALUES
Facilitating and encouraging multi-sector engagement to elevate the industry
Collaboration
Connection
Elevating connections to people, place, and empowerment
Accessible Experiences
Mitigating barriers to quality outdoor experiences while nurturing care for the outdoors
Activation
Engaging community love for the outdoors while supporting in sustainable outdoor developments
Equity & Inclusivity
Progressing continually towards a more just industry and outdoor community
OUR TEAM
Marcus Shoffner
President & CEO
Marcus entered the outdoor sector upon graduation, working in the for-profit sector managing an industry trade show before transitioning to focus on city and state outdoor initiatives. Marcus relocated to Pittsburgh in 2018 and activated his skillset on a local level. Soon after, he created the Outdoor Inclusion Coalition to create a collaborative space to grow the outdoor industry and communal greenspaces.
